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Panasonic AJ-HDC27V HD Cinema™ Camera

A Variable Frame-Rate Camera for an HD Multi-Media World.
Panasonic AJ-HDC27V HD Cinema Camera

Panasonic Press Information

NEW PANASONIC HD CINEMA CAMERA WINS PICK OF SHOW AWARD
Panasonic Production Newsletter, May 2, 2001

DigitalTV Magazine has awarded Panasonic's new AJ-HDC27V HD Cinema camera with its "Pick of NAB2001" Award.

The Panasonic AJ-HDC27V HD Cinema camera introduced at NAB2001 allows cinematographers to capture "24-frame" high-definition progressive scanned images with film-like sensitivity over a wide variety of frame rates.

The AJ-HDC27V is the world's first variable-frame rate progressive-scan high definition camera designed for use in a wide range of media, from commercials to DVDs, web streaming, music videos and documentaries, episodic television and theatrical release films.

Providing great economy, long recording times and a refreshing ease of use, the camera offers 24 frame per second capture for acquisition of exquisite filth-like images. And with its unique variable-frame selectivity, cinematographers can choose from a wide range of other frame rates -including 4 to 33fps (in one frame increments) 36fps, 40fps and 60fps providing the capability to "overcrank" or "undercrank" the camera to achieve fast or slow-motion effects. This is the first time this traditional film technique has been applied to a high-definition digital camera system.

"Panasonic is ushering in a new era of high definition acquisition by introducing a highly flexible HD Cinema camera/recorder system that expands creative possibilities through 24-frame image capture, variable-frame rates and extensive field production features," said Stuart English, Vice President Marketing, Panasonic Broadcast. "Another key advantage of shooting with an AJ-HDC27V is the lower stock cost and the immediacy of field playback; these cost savings can be re-allocated to improve other aspects of a digital production."

A truly flexible digital camera, the AJ-HDC27V's progressive images can be directly converted to film avoiding unnecessary frame rate conversions. And by utilizing Panasonic's AJ-HD3700 HD Cinema Mastering VTR, images can be converted to 1080p/24 -- a Universal Master from which 25fps PAL programming can be easily derived.

The AJ-HDC27V can also create "motion-blur" and "warp-speed" special effects in real-time by shooting at very low frame rates without shutter. The camera's shutter speeds automatically track frame rate changes, ensuring consistency throughout the shoot . The AJ-HDC27V HD Cinema camera records for 46 minutes in standard 720/60p format on DVCPRO large-size cassettes and provides exceptional sensitivity -- equivalent ASA speed rating of 1000 -- F12@2000 lux. Capable of shooting in a wide range of light-level conditions, the AJ-HDC27V's programmable gain preamplifier can be set to optimize signal levels -- operators can choose from -6 dB to +36 dB in 12 steps. Its advanced color correction scheme utilizes a 12-pole color matrix that allows very specific colors to be set without affecting the overall picture color imagery. The camera offers a selection of 12 separate camera set-ups, which can be saved internally or on a removable memory card.

Other production-oriented features include Interval Recording, a time-lapse function that allows for a recording duration of 10 frames to 59 seconds with a pause duration (interval) from 2 seconds to 24 hours. Power consumption is a low 32 watts (39 watts fully operational with lens, VF, VTR active, and SDI output active). Two SMPTE 292M HD-SDI outputs permit direct monitoring onto a 720p/60 format monitor, or 10-bit resolution full bandwidth D-5 HD recordings for Studio Mastering quality applications.


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